Apple looks to improve iTunes with Beats Music acquisition

Courtesy of WikiMedia Commons  APPLE ACQUIRED Beats Music last spring and is considering merging the Beats Music platform with iTunes.

Courtesy of WikiMedia Commons
APPLE ACQUIRED Beats Music last spring and is considering merging the Beats Music platform with iTunes.

Brad Elkin
Business Correspondent

Apple acquired Beats Music, the manufacturers of the most popular headphones and electronics, last year. This acquisition has helped the company discover new ideas that will be put forth in developing the company.

Apple has recently been considering merging iTunes and Beats Music. This merge could potentially create great success for Apple. Merging with Beats Music would alter the whole background of iTunes and would definitely catch the eye of music lovers. Combining the two music systems could also generate morale for stockholders.

The outlook on the stock would be extremely positive, in my point of view, due to the effect the expansion of the systems would have on Apple. There would be a greater selection of music, which could lead to iTunes becoming more adaptable to future generations. However, the option to stay separate may offer many benefits as well.

Beats and iTunes staying as two separate systems could also be a smarter option for Apple. One reason is that iTunes has a lot of room for improvement and could expand in other ways, such as acquiring smaller applications that could enhance the quality of the system.
Beats could follow this same route and continue to build up their reputation as a music provider system. Improving Beats Music and iTunes separately could be a smooth approach as well.

Both options seem as though they would create good fortune for Apple. With regards to the future, Apple seems to buy a highly favorable stock in today’s market. Apple’s stock price has risen from around 96-106.

Will the stock continue to rise or will it hit a slippery slope? The new idea of iTunes merging with Beats Music could make many stockholders happy and could make Apple a stronger stock. Additionally, Apple releases its new iPad in the next month, which definitely makes it a great stock to buy.

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